Our Hidden War Campaign
Advertising II: Intermediate Concept Development and Art Direction
Collaborative Project with Ashley Dang
Collaborative project with graphic designer Ashley Dang. Our project focuses on bringing awareness to the hidden battles of “comfort women” during World War II. With our campaign titled “Our Hidden War,’’ we can help unveil the horrors that encompass the all too vague term “comfort women.” We are addressing this long overdue issue by creating magazine prints, an outdoor installation, and social media ads to shine light on survivor experiences, uncovering the truth, and most importantly, to directly challenge opposing forces.