Subcontracting Junior Graphic Designer Position
Mark Schneider Design Social Media
Working in with a smaller team under the direction of Tor Hovind, I was given the opportunity to work alongside graphic designer Paulina Masley as a Subcontracting Junior Graphic Designer managing social media marketing for the Jewlery company Mark Schneider Design. During my time working under Tor Hovind Design, I was directed to help elevate the brand's marketing presence in the digital world through insights on competitors and what sparked the target audience's interests. With Paulina I also analyzed analytics to present to the client alongside idea decks prepared for the duration of our subcontracting. A big angle in elevating the brand was to present the designer's jewelry as works of art rather than simple decoration.
Work produced in Adobe Photoshop, After Effects, Dimensions Premiere, Figma. Posts created via social media management tool Loomly. Project managed by Tor Hovind and created with Paulina Masley.
Some of the holiday work produced for the brand with the concept of elevating the jewelry pieces as works of art that feel almost larger than life in their playful usage. Posts were formatted primarily for Instagram, Facebook, and TikTok
More posts and imagery created for the brand that looked to elevate through giving a strong cohesive visual identity via color, type, and use of the brand's signature. Posts created for Facebook and Pinterest